đź‘‹ Hi, my name is Diana Jacobs,
I create unique and simple learning experiences
đź‘‹ Hi, my name is Diana Jacobs,
I create unique and simple learning experiences
My design career started with designing digital experiences—websites, visual systems, and interfaces—where clarity, structure, and usability were essential. Working closely with clients, customers, and cross-functional teams taught me early that good design isn’t just about how something looks, but about how it’s understood and used.
Over time, that design foundation naturally expanded into learning and enablement. The focus shifted from creating individual assets to shaping experiences and systems that help people understand new information, adapt to change, and apply what they’ve learned in real work—often under pressure, with limited time and competing priorities.
Over time, that design foundation naturally expanded into learning and enablement. The focus shifted from creating individual assets to shaping experiences and systems that help people understand new information, adapt to change, and apply what they’ve learned in real work—often under pressure, with limited time and competing priorities.
Today, I design learning and enablement experiences across multiple formats, including eLearning, learning platforms, internal tools, dashboards, presentations, and communications. I care deeply about layout, hierarchy, visual clarity, and interaction design; not simply as aesthetics, but as tools for organizing information, guiding attention, and reducing cognitive load.
I design with attention to how the brain processes information and how small design choices influence what people notice, remember, and ultimately act on.
How I think about learning design
I don’t approach learning as content delivery. I approach it as experience design.
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That means starting with understanding the real problem, not the requested output. It means designing for how people actually think and decide, not how we wish they would. And it means building systems that scale and hold up over time, rather than one-off solutions that require constant intervention.
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I’m especially drawn to creating learning experiences that are intentional, intuitive and enjoyable even when that sits in the middle of complexity; onboarding, sales enablement, compliance, learning platform adoption, and moments of change where clarity and trust matters most.
A thoughtful approach to AI in learning
I’m deeply interested in how AI can support learning at scale—but only when it’s applied with care.
For me, AI isn’t about speed for speed’s sake. It’s about reducing friction in creation and iteration, supporting consistency and clarity across learning systems, and helping people build confidence and judgment while we learn together.
I approach AI as a design and learning challenge first, grounding experimentation in data, usability, and real-world application. When AI is used well, it fades into the background and quietly makes learning easier to access, easier to understand, and easier to apply.
I approach AI as a design and learning challenge first, grounding experimentation in data, usability, and real-world application. When AI is used well, it fades into the background and quietly makes learning easier to access, easier to understand, and easier to apply.
What shapes my work
Across roles and industries, a few themes consistently guide how I design:
Empathy from experience
Early customer-facing roles taught me how uncertainty, pressure, and unclear information affect decision-making.Design as translation
I enjoy translating complex, evolving inputs into experiences that feel intentional, calm, and usableSystems over artifacts
I focus on building frameworks and patterns that help teams move faster while maintaining quality.Collaboration without ego
The strongest work happens when design, learning, and business partners solve problems together.How I show up
I’m known for being steady, thoughtful, and collaborative. I bring a strong design perspective, but I listen closely to stakeholders, to learners, and to the signals in the data. I care about doing work that holds up over time, supports people where they are, and reflects a high standard of clarity and care.
At the heart of my work is a simple goal: to design elegant learning experiences that are intuitive, useful, human, and supportive—so people feel supported, informed, and able to take the next step with confidence.
Hear what my colleagues say
Humble Brags
Outside of work
Outside of my work, I’m naturally curious about how humans grow, adapt, and make sense of change. I’m drawn to books and conversations that explore, psychology, creativity, leadership and resilience; especially work that blends research with real-world application (I am a big fan of Brene Brown and Jay Shetty). These interests show up in how I design learning experiences, always encouraging reflection, reducing unnecessary friction, and creating space for people to build confidence as they learn.
I also enjoy experimenting with new tools, technology and ideas, whether that’s testing emerging AI technology, refining a design detail, or finding better ways to communicate complex information simply.
Let’s connect
If you’re interested in learning experience design, enablement design, onboarding design, or design-led systems work—especially where people, platforms, and emerging technology intersect; Check out my work samples and I’d love to connect.
